February 2016 - Pensaar

16

@deepabachu

First show value to your #customers through awesome #product-experiences. Referrals come after. panel discussion on customers acq #SMACday

Read More
IMG_20151018_132000

Usability tests are a thing of the past

For years we have predicted customer behavior with intentions. It’s time we put an end to it. Methodology and technology to test behavior just as easily and arguably faster than testing intentions do exist. So then, why bother with intention?

Read More
17

‏@deepabachu

#Innovation requires its own unique set of skills & company structures. It’s not enough to think outsi… http://b2c.news/WPOl5m  via po_st

Read More
smac-day

Deepa Bachu ‏@deepabachu

Doing a Master Class on #designthinking with @MadanRao at #SMAC day at @TiEBangalore http://smacday.in

Read More

@deepabachu 

Simple visual tools for #strategy and #designthinking @toolkitproject http://thetoolkitproject.com/alltools

Read More

@deepabachu

Conceptual Design: often missed but very important stage that outlines the solutions to the #design problem & describes the #userexperience

Read More
Meeting1

Awesome By Design – Going Broad to Narrow

Creating intuitive products used to be enough but not any more. Now customers demand awesome product experiences…the ones that they tell others about. ‘Design awesome’ – we use these words a lot, but what does it mean? And how do you go about it?

Read More