client brief: A boutique leadership training firm was looking to scale their business using technology without trading off on their USP which was highly-qualified trainers.
How could we use technology in interesting ways to re-define how people build skills?
process: Pensaar co.created the solution with the education company. Starting with building customer empathy, then creating disruptive solutions that we tested with customers and refined. The new disruptive idea is now in the process of being developed.
Customer Quotes and Insights
“A lot of my personal learning has happened over conversations and feedback”
“I never do well in formal training environments because it is not paced for me”
“What I love about online training is that I can do it anywhere, anytime and they are small enough to fit into my schedule..”
Concepts like BIOSCOPE and NETWORK were created and tested with potential and current customers of Navgati
BIOSCOPE was marginally better received.
1/3 co.created disruptive ideas are being implemented