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Reframing ideas for effective innovation

Venkat Kotamaraju for Deccan HeraldThe article was first published in the Deccan HeraldThere’s so much said and written about innovation, disruption and collaboration and yet, it is no secret that organisations are struggling to make headway in their innovation efforts (at least, most are). Fundamentally, the participants in any living ecosystem (individuals, teams, organisations, governments) […]

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Design Thinking to Effect Cultural Change and New Approach to Innovation

Deepa Bachu for PC QuestThis article was first published in PCQuestOrganisations today are all looking to reassess culture and shake things up from within to spark innovation and sharpen efficiency. In the time of the fast and the new if you’re not keeping pace you’re really no longer in the race.Cultural change can only happen […]

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Fall in love with the problem, not the solution

Deepa Bachu for EntrepreneurThe article was first published in Entrepreneur 1 in 10 startups succeed and that is startling! That stat however hasn’t kept budding entrepreneurs from taking the leap of faith despite the odds, in search of that dream/aspiration.The early stage venture fund, Axilor Ventures, with its unique venture funding model and carefully designed programs […]

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Why companies must focus on creating a culture of innovation through design thinking

Deepa Bachu for FirstpostThe article was first published on FirstpostIn a fast-paced world where market incumbents can get toppled by start-ups, creating a corporate culture of innovation has never before been more important. A culture that is obsessed with improving customer experiences and encouraging a more open, collaborative approach to innovation. Putting customers at the center of the […]

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MY STARTUP IDEA: StayAbode and Pensaar founders on their eureka moments

‘I wanted to bring the human factor into software’: Deepa Bachu. The idea: Pensaar, Consulting service for innovationEureka moment: “I was always looking at bringing the human factor into software,” says Deepa Bachu of her experience of working as an engineer in the US. She returned to India, while working for Intuit. “I worked for ten […]

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Pensaar and Hasiru Dala combine ‘Design Thinking Solutions’ to innovate

Ad Gully | 22 November 2016

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